My career spans early-stage startups, founder-led SaaS growth, and Tier-1 enterprise systems at Amazon. Across each chapter, I’ve built product-led engineering organizations that translate complex technical systems into measurable business impact. From scaling higher-education platforms serving hundreds of institutions to operating revenue-critical infrastructure processing millions of transactions per second, I focus on aligning product vision, engineering execution, and organizational performance. The common thread: building durable platforms and strong teams that turn opportunity into outcomes.
Amazon Ads is one of the fastest growing organizations within Amazon and the third largest digital advertising business in the world.
Lead large-scale, cross-organizational initiatives within Amazon’s Sponsored Products platform, operating across Tier-1 revenue-critical systems. Drove a CEO-sponsored initiatives spanning 20+ teams, materially improving platform resilience. Focused on executive alignment, operational rigor, and transforming complex technical initiatives into measurable business outcomes.
Led the engineering organization responsible for processing all global Amazon Advertising events — systems supporting tens-of-billions in annual revenue and millions of transactions per second. Oversaw a zero-downtime AWS re-architecture while rebuilding team culture and delivery discipline. Combined high-scale system ownership with strong people leadership.
Merit is a SaaS based marketing platform used nationwide by hundreds of higher education institutions to drive awareness for their brands online, in social media and in local media.
Co-founded and led product and engineering for a higher-education SaaS platform serving ~450 colleges and universities nationwide. Scaled the business to multi-million-dollar ARR, owning roadmap, pricing, architecture, and hiring. Built a distributed platform that amplified student achievement at national scale.
readMedia is a SaaS provider of a hyper-local news distribution/syndication platform and media database utilized by non-profits, government and small businesses.
Led SaaS product development and platform transformation from services to recurring revenue. Built a higher-education vertical achieving ~10% U.S. market penetration. Strengthened subscription economics and scalable platform design.
Initiate Commerce was a provider of a product merchandising management platform that enabled retailers to easily discover, source, and build product. Acquired in 2008 by CommerceHub.
Co-founded a retail product discovery startup, leading product strategy and platform development. Designed search, catalog, and storefront systems; licensed IP to enterprise partners. Early chapter in founder-led product leadership.
CommerceHub (now Rithum) is a billion-dollar, multinational provider of hosted integration, drop ship fulfillment, and product content management for multi-channel e-commerce merchants. It provides integration and fulfillment services to both online and brick and mortar retailers, distributors, and supplier companies. Acquired in 2006 by Liberty Media.
Joined as the sixth employee and grew into product and engineering leadership. Helped scale the core platform and established the company’s first formal product management function. Learned to bridge enterprise customer needs with scalable system design.